STRIDE Fitness Tustin is a local treadmill-based interval training studio located in Tustin, California. STRIDE’s unique concept of combining the benefits of running on a treadmill with functional interval training has made them stand out from the competition. However, despite their excellent concept and great training programs, they were struggling to attract new members.
Impresedia was approached by STRIDE Fitness Tustin to help them increase their social media presence and improve their digital advertising strategies. Impresedia’s goal was to create an effective social media strategy and digital advertising campaign that would help STRIDE Fitness Tustin reach a larger audience, drive engagement, and increase conversions.
Impresedia also worked on the digital media ads for STRIDE Fitness Tustin. A targeted digital advertising campaign was created that focused on audience interests and behaviors. The ads were designed to showcase the STRIDE Fitness Tustin brand and promote the inclusiveness and community aspects of the studio. Impresedia utilized Facebook and Instagram advertising to reach the target audience effectively. The result was a reduction in the cost per lead by 36%, making their advertising budget more effective and STRIDE Fitness Tustin one of the leading studios in the nation in digital lead generation.
Impresedia’s organic social media posting and digital media ad strategies helped STRIDE Fitness Tustin reach a larger audience, drive engagement, and increase conversions. The results of the campaign were a success, and STRIDE Fitness Tustin was able to grow its business by reaching new audiences and increasing conversions.